Category: Press

Cleaning up Adtech

27/08/2019

(This article first appeared in Martechadvisor on 26th August 2019) The UK’s online ad sector is worth over £13bn with digital ad spend accounting for the majority (57%) of all UK advertising. It’s the world’s third-largest digital ad market and Europe’s biggest with 19,000 people working in the sector.  However, recently the UK’s Information Commissioner… Read more »

Government funds for tech start-ups

15/07/2019

As the article “How does the government fund and support UK tech start ups” illustrates, there are several funding options for UK start ups. Nick Ismail demonstrates how start-ups can benefit from these by giving different CEO’s a platform to share their experience. One of them is the CEO of Smrtology Mark Bembridge. The following… Read more »

Expanding abroad

27/06/2019

In the words of our CEO Mark Bembridge: “Taking the extra time to bring our business to the US has been a key game changer for our ability to scale”. We have worked hard in our London office to be able to expand internationally, building new and maintaining relationships with our American clients and contacts… Read more »

Privacy is the new norm

13/02/2019

Mark Bembridge, Chief Executive Officer, Smartology gg Smartology allows advertisers to make better use of their branded content, placing it in the world’s most premium media owners. Its advanced technology solves many of the key challenges the ad tech industry is grappling with including viewability, GDPR, privacy, brand protection, and click fraud. Its technology semantically… Read more »

Saving Journalism

01/01/2019

-By Gary Neal, COO of Smartology gg There are no two ways about it. Journalism is under threat. A report commissioned by the UK government on sustainable high-quality journalism proves precisely that. There are a quarter fewer full-time journalists than a decade ago, and large swathes of the UK have no access to proper local… Read more »

A look back at 2018

24/12/2018

Intro As we near the end of the year, it’s time to look back at what has happened in 2018, including those events that made the news and their impact on Smartology. GDPR- what else? A review of the year wouldn’t be complete without some sort of recognition of the impact of GDPR. The months… Read more »

This website uses cookies to give you the best experience.
Agree by clicking the 'Accept' button.