Cleaning up Adtech

27/08/2019

(This article first appeared in Martechadvisor on 26th August 2019) The UK’s online ad sector is worth over £13bn with digital ad spend accounting for the majority (57%) of all UK advertising. It’s the world’s third-largest digital ad market and Europe’s biggest with 19,000 people working in the sector.

Government funds for tech start-ups

15/07/2019

As the article “How does the government fund and support UK tech start ups” illustrates, there are several funding options for UK start ups. Nick Ismail demonstrates how start-ups can benefit from these by giving different CEO’s a platform to share their experience. One of them is the CEO of Smartology Mark Bembridge.

Expanding abroad

27/06/2019

In the words of our CEO Mark Bembridge: “Taking the extra time to bring our business to the US has been a key game changer for our ability to scale”. We have worked hard in our London office to be able to expand internationally, building new and maintaining relationships with our American clients and contacts

Smartology nominated for a Digiday award

28/03/2019

We are delighted to announce that we have been shortlisted in the Digiday Media Awards 2019. In collaboration with AllianceBernstein (AB), a global asset management firm, we have made it into the top five nominations within the ‘Best use of Technology’ category.

Privacy is the new norm

13/02/2019

By Mark Bembridge, Chief Executive Officer, Smartology Smartology allows advertisers to make better use of their branded content, placing it in the world’s most premium media owners. Its advanced technology solves many of the key challenges the ad tech industry is grappling with including viewability, GDPR, privacy, brand protection, and click fraud.

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