Surface your editorial content in the right places at the right time. Smartology will index and profile your content, making it Smart so that it can appear in widgets on your site based on contextual or behavioural relevance in real-time.
1. Related Articles
Smart content automatically assembles itself in widgets/banners alongside the most similar content on any site.
Benefits: Traffic Uplift, Increase Ad Inventory, No Privacy Constraints, Cross-Channel
Smart content automatically personalises online properties based on user behaviour.
Benefits: Traffic Uplift, Increase Registered Users, No Privacy Constraints, CRM, Cross-Channel
3. Suggested Topics
Smart content automatically indexes itself according to topics and dynamically displays across self building topic pages to create tens of thousands of new pages for a content owner.
Benefits: SEO, Traffic Uplift, New Ad Inventory, No Privacy Constraints, Monetise Archive, Cross-Channel
4. Content Management System
Smart content offers suggested tags for editors and journalists to accept/edit before publishing through the CMS, saving time and standardising the tagging across the entire corpus of content.
Benefits: Editorial Efficiencies, Tagging Standardisation